Market Analysis
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Overview

Offshoring has grown phenomenally in the last ten years. Most of the Fortune 500 companies have offshored parts of their R&D, IT and back office functions to emerging locations. Due to the accelerated growth of the industry, the market landscape is continuously changing. Organizations that are able to forecast trends and are also able to react promptly to market dynamics will be able to gain the maximum from their offshoring initiatives. In a case like this, it is almost impossible for the internal offshoring teams to keep track of the market.

Also, due to the nascent nature of the industry, not many internal teams have had firsthand experience on offshoring and tend to repeat mistakes of their predecessors. It is difficult for them to gain real-time access to market landscape and insights. At Zinnov, we help our customers analyze the existing offshoring landscape to provide information on latest trends, business models, engagement models, challenges and best practices to help them gain better insights and knowledge on the current offshoring landscape.


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Methodology

  • We conduct a detailed workshop with the customer to understand their offshoring goals, existing offshoring knowledge among its stakeholders and key discussion points.

  • Then that information from the workshop is used to define the scope of market insights required by that particular customer.

  • A detailed study based on extensive information available from our already existing offshoring database, and information gathered from discussion with stakeholders of peer companies at the offshore location, is carried out.

  • We then provide insights on the current market size, market growth, success criteria, challenges, best practices and customer specific implications.

  • In addition to this, we also conduct multiple workshops at the customer sight to ensure that all key stakeholders and others involved in the offshoring initiatives have similar understanding of the landscape.


 
Market Analysis
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Engagement Model Analysis
Location Analysis
 
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