Peer Group Analysis
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Overview

It is important for organizations to understand offshore initiatives of peer organizations. It provides them with great deal of insights on some of the industry best practices, offshoring possibilities and also help validate their existing offshoring strategy internally. Infact, the dynamic nature of this industry per se requires companies to benchmark operations of its peers on an yearly basis.

At Zinnov, we perform thorough analyses of players operating in the said domain, to gather better understanding. We furnish detailed guidelines to our clients, helping them understand best practices, and set benchmarks based on various operational parameters.


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Methodology

Peer group benchmarking framework is broadly categorized into five key areas: Strategy, Human Capital, Organization Design, Processes and Technology.

Based on detailed discussion with the customer, key factors to be benchmarked across each of these five areas are defined. Once best practices are aggregated based on primary and secondary research, they are prioritized based on the importance and ease of implementation.

Peer group analysis has helped our customers improve productivity, cost of operations, optimize infrastructure, improve innovative capability and increase senior management buy-in.

 
Peer Group Analysis
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